A Letter from
Bob & Dannah Gresh
This year, we will celebrate 25 years of investing our lives into sharing the gospel and disciplining tweens and teens through the ministries of Pure Freedom, which include True Girl and Born to Be Brave. We could not do it without your prayerful partnership.
You are not supporting a single ministry that is unknown or untested, but a family of ministries that is successful, respected, and growing.
Our work is more important than ever. While teens have long been on the frontline of the spiritual battle, this is the first time in history that tweens have been at the forefront of the cultural crossfire. They are guinea pigs in a doomed gender experiment where the weapons are puberty blockers and pronouns. Many experts predict unprecedented mental health fallout for them in the future. This, more than anything else, breaks our hearts and keeps us awake at night.
We remain at the frontline—uniquely poised to help parents disciple and declare Truth to their children. And we see tweens (and teens) who are thriving. The roots of their faith are being nurtured into deep bastions of strength.
Thank you for your prayers and financial support!
Bob & Dannah Gresh
Planting Truth Since 1999
We’re on a trajectory to help 5 million parents+kids grow closer to each other as they grow closer to Christ by 2028
We exist to connect parents to their kids so they can plant and nurture deep roots of Truth.
Rooted and built up in Christ and established in the faith!
Colossians 2:7
Our mission includes planting a love of God’s Word early, engaging in intimate discipleship that keeps mom and dad in the driver’s seat, answering the hardest questions our culture poses, and inviting the next generation to experience a love relationship with God that is real and personal.
For a quarter of a century, we’ve sought to root the next generation in God’s Truth and build them up in Christ so they are established in the faith.
Growth at a Glance
33 languages
live events
decisions to
follow Christ
Numbers matter.
They’re evidence that we are being faithful with your generosity and that God is blessing our work.
But we’ve always been drawn to the parable of the one lost sheep in Luke 15. The man leaves the flock of 99 and seeks a single lost sheep until he finds it. He lovingly carries that sheep on his shoulders, calls his friends, and rejoices.
We pray that we never lose our desire to focus on one person’s life. So we routinely pause to celebrate the individual freedom stories God writes through the ministries of Pure Freedom.
For a quarter of a century, we’ve sought to root the next generation in God’s Truth and build them up in Christ so they are established in the faith.
How We Do It
Workshops for Parents
7,432 parents have used our new workshops to biblically tackle topics like pornography, gender confusion, and bullying.
Online Bible Studies
17,705 tweens and teens have dug into God’s Word with your help since 2020.
Discipleship Boxes
We’ve delivered discipleship tools and plans for 42,083 mom+daughter & father+son Bible-based “dates” to discuss critical topics.
Podcast for Parents
From 8,000 listeners in 2018, to 450,000+ listeners in 2024, our True Girl MomCast and Happily Even After podcast equip parents and strengthen marriages.
Mom+Daughter Podcast
Our partnership with Revive Our Hearts enables us to reach 130 countries with the True Girl podcast. We’ve produced 14 seasons in our first 4 years.
Live Events
Teams in North and South America have presented 876 events to moms+daughters in two languages. In 2017, we added an event for guys and have done 67 of them!
Income & Expenses
The ministries of Pure Freedom are made possible through the generosity of those who give. From the 10-year-old girl who walks dogs and sends us her change to the couple impacted by our ministry in the Dominican Republic to individuals and families around the globe, God is using gifts to make our mission of planting Truth in the next generation possible. That’s why every dollar given is carefully stewarded and prayerfully invested.
Donations
TICKETS & RESOURCES SALES
DIRECT
OUTREACH
OPERATION
PARTNER
DEVELOPMENT
2025 Highlights
reaching 35,000
episodes discipling 500,000
guiding 5,000 students
(and one new book)
program for boys
app for teen girls*
I want to support Pure Freedom!
We invite you to join us in the mission to plant so much Truth in the next generation that there’s no room for the world’s lies.